The feeling that washes over you when the pain goes away, or the danger subsides, or the crisis passes. Imagine having the power to promise that simple, pure emotion to an audience. Banish the pain. Fix what’s broken. Solve the problem.
As a copywriter, I've had the chance to work on lots of cool projects over the years. I've learned how to talk pretty well about digital commercial printing, credit cards, indie films, health care, tourism, and charitable giving. And I've worked with Fortune 500 companies, non-profit groups and entrepreneurs.
With every project, my goal is to solve the problem through inspired ideas expressed in an economy of words.